economic portable magnetite industrial dryer for sale in north america

find jobs in germany: job search - expat guide to germany | expatica

Have a cookie Expatica uses technology such as cookies and scripts to personalize content and ads, provide social media features, and analyze our traffic. Click below to consent to the use of this technology on our website and dont worry, we respect your privacy. You can of course change your mind and withdraw your consent at any time, by returning to this site after clearing the cookies on your computer or device. This site uses functional cookies and external scripts to improve your experience.

This site uses functional cookies and external scripts to improve your experience. Which cookies and scripts are used and how they impact your visit is specified on the left. You may change your settings at any time. Your choices will not impact your visit.

industrial and aeration blowers - atlas copco usa

What Are Industrial and Aeration Blower Technologies? Blowers and low-pressure compressors are specifically engineered for applications that require a pressure between 0.3 and 4 bar(g). Enormous energy gains can be made by choosing the right type and size of compressor for your applications. That's why we've introduced seven blower and low-pressure technologies into the market, each of them engineered to precisely match the exact pressure and flow requirements of your application.

The Low-Pressure Line Up. The capabilities of Atlas Copco extend way beyond the compressor room. We take our industry-leading, patented technology and diffuse this innovation to products where it can real make a difference. We summarize the overall benefit of our blower range with the acronym T.C.O., which stands for Technology, Choice, and Options.

From the technology side, with 24x7 remote monitoring, advanced touch screen controllers and centralized control systems, we can guarantee that you will be in full control of your process. Regarding choice, we have seven low-pressure blower technologies available and we fit the absolute best technology to you no favoritism involved. And with options, you'llalways get to configure a product when it comes to our blower range, as well as its options that will ensure its the perfect fit for your needs.

Common Applications Using Blowers. Low-pressure technologies are used in a wide variety of applications and processes, includingWastewater Treatment,Cement Manufacturing,Food and Beverage,Mining, andPneumatic Conveyingand Bulk Handling.

Episode 1: Meet NEOS.What's different inside and outside of the 'box' which makes Atlas Copco's aeration and industrial blowers the right choice for your business? We're glad you asked! To explain some of the key differences we asked one of our experts to take 60 seconds to explain some of the key features and technologies.

Episode 2: Meet the OptimizerThe Optimizer 4.0 compliments the already efficient Atlas Copco compressors and blowers. Multiple units installation run with optimum pressure or flow band while prioritizing machines that will have more efficient combinations. Time to learn more about this central controller!

Lobe blowers, also referred to as rotary lobe blowers or Roots blowers, are a type of positive displacement blower originally invented in the 1800s by the Roots brothers - and they're still popular today!

pall corporation | filtration, separation, purification

Since 1946, we have pushed the limits of science and technology to solve the most complex filtration, separation and purification challenges. Looking for a solution to a complex challenge? Find it here.

Where others see something that cant be done, we jump in fully committed to do it. Filtration, separation and purification thats what we do for customers who want to safeguard health, protect critical assets, improve product quality, and minimize emissions and waste.

the worldwide portable power station industry is expected to reach $494 million by 2026 at a cagr of 6.7% from 2021

DUBLIN, June 21, 2021 /PRNewswire/ -- The "Portable Power Station Market by Power Source (Direct, Hybrid), Technology (Lithium-ion, Sealed Lead-Acid), Capacity (0-100, 100-200, 200-400, 400-1000, 1000-1500, =1500Wh), Sales Channel (Online, Offline), Application, Region - Global Forecast to 2026" report has been added to ResearchAndMarkets.com's offering.

The lithium-ion segment is estimated to hold a larger share of the market during the forecast period. The anticipated growth of this segment is attributed to the availability of lithium-ion at affordable prices for portable power station operations in regions such as North America, Europe, and Asia Pacific. The demand for lithium-ion technology is driven further by reduced operational costs for customers.

The 400 Wh to 1,000 Wh segment is expected to be the largest, by capacity, during the forecast period. The growth of this segment is owing to the rising demand for additional power capacity and charging electronic appliances with high power requirements across North America, Europe, and Asia Pacific regions.

The portable power station market in North America for the online sales segment holds the largest market share. The manufacturers need not have to stock more products while selling online, also due to the current COVID-19 pandemic, the demand for online sales channels has significantly increased. Also, the high profit margins by selling directly to customers is expected to increase demand for this segment.

North America is the largest market for portable power stations globally, followed by Asia Pacific and Europe. The region is also projected to be the fastest-growing market during the forecast period owing to the increasing use of smart electronics and the rising number of incidences of power outages in countries such as the US, Canada, and Mexico.

4 Premium Insights4.1 Attractive Opportunities in Portable Power Station Market4.2 Portable Power Station Market, by Region4.3 North American Portable Power Station Market, by Application and Country4.4 Portable Power Station Market, by Technology Type4.5 Portable Power Station Market, by Application4.6 Portable Power Station Market, by Sales Channel4.7 Portable Power Station Market, by Capacity4.8 Portable Power Station Market, by Power Source

5 Market Overview5.1 Introduction5.2 COVID-19 Health Assessment5.3 Market Dynamics5.3.1 Drivers5.3.1.1 Rising Use of Smart Electronic Devices is Likely to Increase Sale of Portable Power Stations5.3.1.2 Growing Demand for Uninterrupted and Reliable Power During Power Outages is Estimated to Push Demand for Portable Power Stations5.3.1.3 Stringent Emission Regulations for Battery-Powered Portable Power Stations5.3.2 Restraints5.3.2.1 High Cost of Battery-Powered Portable Power Stations5.3.2.2 Longer Charging Times of Solar-Powered Portable Power Stations5.3.3 Opportunities5.3.3.1 Advancing Lithium-Ion Technology is Likely to Make Portable Power Stations More Affordable5.3.3.2 Growing Outdoor and Camping Activities are Likely to Increase Use of Portable Power Stations5.3.4 Challenges5.3.4.1 Low Operational Capability of Portable Power Stations as Compared to Portable Fossil Fuel Generators5.3.4.2 Impact of COVID-19 on Camping and Outdoor Industry Affecting Portable Power Station Sales5.4 Trends/Disruptions Impacting Customers' Business5.4.1 Revenue Shift and New Revenue Pockets for Players in Portable Power Station Market5.5 Portable Power Station: Patent Analysis5.5.1 Innovations & Patent Registrations5.6 Trade Data Statistics5.7 Supply Chain Analysis5.7.1 Key Influencers5.7.2 Raw Material Providers5.7.3 Assemblers/Manufacturers5.7.4 Distributors5.7.5 End-users5.8 Average Pricing of Portable Power Stations5.9 Case Study Analysis5.9.1 Goal Zero's Portable Power Station Success in IoT (Internet of Things) Space, (December 2018)5.9.1.1 Problem Statement5.9.1.2 Possible Solution5.10 Technology Analysis5.11 Porter's Five Forces Analysis5.11.1 Threat of Substitutes5.11.2 Bargaining Power of Suppliers5.11.3 Bargaining Power of Buyers5.11.4 Threat of New Entrants5.11.5 Intensity of Competitive Rivalry5.12 List of Distributors of Portable Power Stations5.13 Regulatory Landscape5.14 Market Map

6 Portable Power Station Market, by Technology Type6.1 Introduction6.2 Sealed Lead-Acid6.2.1 Cost-Efficiency of Sealed Lead-Acid Technology is Driving Growth of Market for this Segment6.3 Lithium-Ion6.3.1 Advancements in Lithium-Ion Technology are Propelling Market Growth

7 Portable Power Station Market, by Application7.1 Introduction7.2 Emergency Power7.2.1 Growing Need for Continuous Power During Grid Outages and Blackouts is Driving Market for Emergency Power Segment7.2.2 Residential7.2.3 Commercial Power7.3 Off-Grid Power7.3.1 Increase in Camping and Outdoor Activities is Driving Market for Off-Grid Segment7.4 Automotive7.4.1 Assistance Provided by Portable Power Stations in Jump-Starting Vehicles is Driving Market for Automotive Segment

8 Portable Power Station Market, by Sales Channel8.1 Introduction8.2 Online Sales8.2.1 High-Profit Margins by Selling Directly to Customers are Expected to Increase Demand for this Segment8.3 Direct Sales8.3.1 Benefits Such as Building Long-Term Relationships with Customers are Boosting Growth of this Segment

9 Portable Power Station Market, by Capacity9.1 Introduction9.2 0-100 Wh9.2.1 Advantages Such as High Cost-Effectiveness, Compact Size, and High Demand in Residential Power Applications are Likely to Drive Growth of Market for this Segment22 0?100 Wh Portable Power Station Market Size, by Region, 2019-2026 (USD Thousand)9.3 100-200 Wh9.3.1 Ability to Provide Connectivity During Camping Activities is Expected to Drive Growth of this Segment9.4 200-400 Wh9.4.1 Growing Use of 200 Wh to 400 Wh Portable Power Stations in Communication Devices for Both Residential and Commercial End-users is Likely to Drive Market for this Segment9.5 400-1,000 Wh9.5.1 Need for Additional Power Capacity and Charging Electronic Appliances with High Power Requirements is Propelling Market for this Segment9.6 1,000-1,500 Wh9.6.1 Need to Power Scientific Expedition Equipment and Demand to Provide Power for Longer Time are Driving Market for this Segment9.7 1,500 Wh and Above9.7.1 Need for Power During Grid Blackouts and Longer Hours of Charging are Propelling Market for this Segment

10 Portable Power Station Market, by Power Source10.1 Introduction10.2 Hybrid Power10.2.1 Need for Charging at Remote Locations and Increasing Outdoor Activities are Propelling Market Growth10.3 Direct Power10.3.1 Cost-Effectiveness and Fast Charging Capability of Direct Power are Driving Market Growth

12 Competitive Landscape12.1 Key Players' Strategies12.2 Market Share Analysis12.3 Market Evaluation Framework12.4 Company Evaluation Quadrant12.4.1 Star12.4.2 Emerging Leader12.4.3 Pervasive12.4.4 Participant12.5 Competitive Scenario

13 Company Profiles13.1 Major Players13.1.1 Goal Zero13.1.2 Jackery13.1.3 Lion Energy13.1.4 Ecoflow13.1.5 Li Power (Shenzhen) Technology13.1.6 Chargetech13.1.7 Midland13.1.8 Duracell13.1.9 Drow Enterprise13.1.10 Scott Electric13.1.11 Suaoki13.1.12 Milwaukee Tools13.1.13 Anker Technology13.1.14 Allpowers Industrial International13.1.15 Bluetti13.2 Other Players13.2.1 Klein Tools13.2.2 Rockpals13.2.3 Aimtom13.2.4 Imuto13.2.5 Chafon

global electrical equipment market data and industry growth analysis

Starting Price : $5000 | Pages : 400 | Published : December 2020 | SKU CODE : r257 | Format :

The electrical equipment market consists of sales of products that generate, distribute and use electrical power by entities (organizations, sole traders and partnerships) that produce products that generate, distribute and use electrical power. The electrical equipment market is segmented into electric lighting equipment; household appliances; power generation, transmission and control; batteries and wires and cables.

The global electrical equipment market is expected to grow from $1179.97 billion in 2020 to $1271.11 billion in 2021 at a compound annual growth rate (CAGR) of 7.7%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $1661.61 billion in 2025 at a CAGR of 7%.

Asia Pacific was the largest region in the global electrical equipment market, accounting for 45% of the market in 2020. Western Europe was the second largest region accounting for 22% of the global market. Africa was the smallest region in the global electrical equipment market.

The rapid pace of innovations in electronics technology is stimulating consistent demand for newer and faster electronic equipments. Technological development is a key for attracting both consumers and business users for either replacing or upgrading the older products with advanced versions. Digital technologies such as the internet of things (IoT) and latest communication technologies such as 5G are expected to aid in the development of innovative electronic products. This is expected to increase the demand for electronic products which will ultimately drive the growth of electronic equipment manufacturing market during the forecast period.

The outbreak of the Coronavirus disease (COVID-19) has acted as a massive restraint on the electrical equipment manufacturing market in 2020 as supply chains were disrupted due to trade restrictions and consumption declined due to lockdowns imposed by governments globally. COVID 19 is an infectious disease with flu-like symptoms including fever, cough, and difficulty in breathing. The virus was first identified in 2019 in Wuhan, Hubei province of the Peoples Republic of China and spread globally including Western Europe, North America and Asia. Steps by national governments to contain the transmission have resulted in a decline in economic activity with countries entering a state of lockdown and the outbreak is expected to continue to have a negative impact on businesses throughout 2020 and into 2021. However, it is expected that the electrical equipment manufacturing market will recover from the shock across the forecast period as it is a 'black swan' event and not related to ongoing or fundamental weaknesses in the market or the global economy.

Increasing use of portable electronic devices such as smart phones and tablets has led to the development of USB receptacles. USB receptacles offer convenient access to charge any kind of electronic device. The use of USB receptacles also eliminates the need to carry charging adapters. For example, EATON manufactures USB receptacles that have tamper resistant shutters and LED indicator lights and can be used to charge electronic devices such as tablets, mobile phones, cameras and MP3 players. For instance, some of the major companies manufacturing USB receptacles include Eaton, GE and Philips.

Subsegments Covered: General Lighting, Automotive Lighting, Back Lighting, Small Electrical Appliance, Household Cooking Appliance, Household Refrigerator And Home Freezer, Household Laundry Equipment, Other Major Household Appliance, Transformer, Electric Motor And Generator, Switchgear And Switchboard Apparatus, Relay And Industrial Controls, Secondary Batteries, Primary Batteries, Other Cables, Coaxial Cables, Fiber Optical Cable

12..Global Household Appliances Market, Segmentation By Type, 2015-2020, 2020-2025F, 2030F, Value ($ Billion) - Small Electrical Appliance; Household Cooking Appliance; Household Refrigerator And Home Freezer; Household Laundry Equipment; Other Major Household Appliance

12..Global Power Generation, Transmission And Control Equipment Market, Segmentation By Type, 2015-2020, 2020-2025F, 2030F, Value ($ Billion) - Transformer; Electric Motor And Generator; Switchgear And Switchboard Apparatus; Relay And Industrial Controls

Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies

The general electrical equipment and component market consist of sales of general electrical equipment and component by entities (organizations, sole traders and partnerships) that manufacture general electrical equipment and component. The general electrical equipment and component consist of power converters (i.e., AC to DC and DC to AC), power supplies, surge suppressors among others.

The motor vehicle steering and suspension components market consists of sales of motor vehicle steering and suspension components (except spring) and related services which are used for keeping the wheels of the motor vehicle firmly intact with the ground. Motor vehicle steering components consists of group of parts including steering wheel, steering column and shaft, tie rods, steering arms used to transmit the movement of the steering wheel to the wheels enabling the right and left movement of the wheel. The suspension components comprise of tires, the air in the tires, shock absorbers, struts, arms, bars, linkages, bushings, and joints used to connect the vehicle to its wheels to allow relative motion between the two. The suspension components of a motor vehicle provide supports to the vehicle, absorb bumps and other shocks and allow the vehicle to turn in response to steering input from the drive.

The small electrical appliances manufacturing market consists of sales of small electric appliances and electric housewares including household-type fans (except attic fans), household-type vacuum cleaners, and other electric household-type floor care machines. The global small electrical appliance market is expected to grow from $60.83 billion in 2020 to $67.49 billion in 2021 at a compound annual growth rate (CAGR) of 10.9%.The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $99.83 billion in 2025 at a CAGR of 10%. The small electrical appliance market covered in this report is segmented by product into household type fans, household type vacuum cleaners, and other household type small electric appliances. Increased electrification especially in rural areas has contributed to the growth of the small electrical appliances market in the forecast period. Electrification coupled with the rise in disposable income has boosted the demand for household type fans. For example, in India, the percentage of rural population with access to electricity increased to 90% in 2019. The net disposable income of Per capita rose to $1,836.68 during the 2019-2020 period, exhibiting a spike of 6.8% compared to the 2018-19 period, with a growth rate of 10.0%. Rise in disposable income increased the purchasing power of the people which in turn has increased the market for small electrical appliances. Rise in awareness about the adverse effects of high energy consumption, and the carbon footprint associated with the usage of several small electrical appliances is expected to restrain the market in the forecast period. Several factors such as increasing internet penetration led to an increase in awareness about the consumption of energy, rising cost of energy and adverse effects associated with the usage of several household appliances such as vacuum cleaners. In 2019, European Union banned the sale of vacuum cleaners containing motors more powerful than 900W. These factors will limit the growth of the small electrical appliances. Small electrical appliance manufacturers are increasingly producing energy-efficient products to reduce carbon footprint and enable energy savings for the consumers. The rise of energy-efficient appliances can be attributed to stringent government regulations on electric home appliances and advances in technology. Energy efficient fans are designed to utilize minimum energy. Currently, over 80 countries have standards and labels for energy efficient appliances. For example, in the USA, ENERGY STAR certified ceiling fans provide cutting edge design, use latest technology and are 60% more efficient than conventional ceiling fans. In June 2018, Bajaj Electricals, an Indian consumer electrical equipment manufacturing company acquired Nirlep Appliances for $6.2 million. This acquisition will make available a running business setup and other synergic benefits to Bajaj Electricals. Nirlep Appliances, an Indian kitchen equipment manufacturing company. The major players covered in the global small electrical appliance market are AB Electrolux, Dyson Ltd., Panasonic Corporation, Koninklijke Philips N.V., Haier Group Corporation, Midea, Miele & Cie. KG, Samsung Electronics Co., Ltd., LG Electronics, BISSELL, Bosch, iRobot Corporation, Hunter Fan Company, Casablanca, Emerson Ceiling Fans, Minka, Monte Carlo, Craftmade, Litex, Fanimation, Kichler, Crompton Greaves, Orient fans, Usha, Havells India. The countries covered in the global small electrical appliance market are Brazil, China, France, Germany, India, Indonesia, Japan, South Korea, Russia, UK, USA, Australia. The regions covered in the global small electrical appliance market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The global small electrical appliance market is segmented - 1) By Product: Household Type Fans, Household Type Vacuum Cleaners, Other Household Type Small Electric Appliances 2) By Application: Home, Commercial 3) By Distribution Channel: Supermarket & Hypermarkets, Specialty Stores, E-Commerce, Others

The motor vehicle electrical & electronic equipment, steering, suspension, & interiors market consists of sales of motor vehicle electrical & electronic equipment, steering, suspension, & interiors and related services by entities (organizations, sole traders and partnerships) that produce and/or rebuild electrical and electronic equipment for motor vehicles and internal combustion engines, motor vehicle steering mechanisms and suspension components or motor vehicle seating, seats, seat frames, seat belts, and interior trimmings. The motor vehicle electrical & electronic equipment, steering suspension, & interiors market is segmented into motor vehicle electrical and electronic equipment; motor vehicle steering and suspension components (except spring) and motor vehicle seating and interior trim. The global motor vehicle electrical & electronic equipment, steering suspension, & interiors market is expected to grow from $484.85 billion in 2020 to $510.6 billion in 2021 at a compound annual growth rate (CAGR) of 5.3%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $745.35 billion in 2025 at a CAGR of 10%. Asia Pacific was the largest region in the global motor vehicle electrical & electronic equipment, steering suspension, & interiors market, accounting for 39% of the market in 2020. North America was the second largest region, accounting for 30% of the global motor vehicle electrical & electronic equipment, steering suspension, & interiors market. Africa was the smallest region in the global motor vehicle electrical & electronic equipment, steering suspension, & interiors market. Advances in technology are expected to be a continued driver of motor vehicle electrical & electronic equipment, steering suspension, & interiors market growth in the forecast period. The global transport manufacturing industry has experienced many technological advances in the last decade and this trend is expected to intensify. According to Forbes, the ten new features to expect in vehicles by 2020 include autonomous driving, driver override systems, biometric vehicle access, comprehensive vehicle tracking, active window displays, remote vehicle shutdown, active health monitoring, four-cylinder supercars, smart and personalized in-car marketing and reconfigurable body panels. These innovations are expected to drive the motor vehicle motor vehicle electrical & electronic equipment, steering suspension, & interiors market during the forecast period. The outbreak of the Coronavirus disease (COVID-19) has acted as a massive restraint on the motor vehicle electrical & Electronic equipment, steering suspension& interiors market in 2020 as supply chains were disrupted due to trade restrictions and consumption declined due to lockdowns imposed by governments globally. COVID 19 is an infectious disease with flu-like symptoms including fever, cough, and difficulty in breathing. The virus was first identified in 2019 in Wuhan, Hubei province of the Peoples Republic of China and spread globally including Western Europe, North America and Asia. Transportation manufacturers depend heavily on supply of parts and components from different countries across the globe. As many governments restricted the movement of goods across countries, manufacturers had to halt production due to lack of parts and components. Also, sales of new automobiles decreased significantly due to decline in consumer demand as many countries impose lockdowns. The outbreak is expected to continue to have a negative impact on businesses throughout 2020 and into 2021. However, it is expected that the motor vehicle electrical & Electronic equipment, steering suspension& interiors market will recover from the shock across the forecast period as it is a 'black swan' event and not related to ongoing or fundamental weaknesses in the market or the global economy. The demand for electric vehicles is increasing rapidly and this is expected to disrupt the automotive value chain. Engines of electric vehicles are less complicated than their gasoline counterparts, thus requiring fewer replacement parts over the lifetime of a car. Electrification of cars also means that components such as air-conditioning units, water pumps, brakes and steering systems will need to be adapted and designed to meet the requirements of electric cars. Since electric vehicles are manufactured with one-third the number of internal combustion engine (ICE) cars components, less collaboration will be required between automaker and parts suppliers. This will decrease vehicle-to-component calibration, thus allowing parts suppliers to develop products with more autonomy. According to a report by EY firm, electric vehicles transformation in India may affect existing automobile spare part sales as EV is built with 20 moving parts while vehicles equipped with internal combustion engines have around 200 spare parts. The major players covered in the global motor vehicle electrical & electronic equipment, steering suspension, & interiors market are Bosch, Hyundai, Tennaco, DENSO, Hella. The countries covered in the global motor vehicle electrical & electronic equipment, steering suspension, & interiors market are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam. The regions covered in the global motor vehicle electrical & electronic equipment, steering suspension, & interiors market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The global motor vehicle electrical & electronic equipment, steering suspension, & interiors market is segmented - 1) By Type: Motor Vehicle Electrical and Electronic Equipment, Motor Vehicle Steering and Suspension Components (except Spring), Motor Vehicle Seating and Interior Trim 2) By Application: Passenger Vehicle, Commercial Vehicle 3) By End Use: OEM, Aftermarket

The electrical lighting equipment market consists of sales of electrical lighting equipment by entities (organizations, sole traders and partnerships) that produce electric light bulbs and tubes, and parts and components (except glass blanks for electric light bulbs) or electric lighting fixtures (except vehicular), nonelectric lighting equipment, lamp shades (except glass and plastics), and lighting fixture components (except current-carrying wiring devices). The electrical lighting equipment market is segmented into general lighting; automotive lighting and back lighting. The global electric lighting equipment market is expected to grow from $125.3 billion in 2020 to $129.47 billion in 2021 at a compound annual growth rate (CAGR) of 3.3%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $175.67 billion in 2025 at a CAGR of 8%. Asia Pacific was the largest region in the global electric lighting equipment market, accounting for 31% of the market in 2020. Western Europe was the second largest region, accounting for 25% of the global electric lighting equipment market. Africa was the smallest region in the global electric lighting equipment market. Major lighting companies are integrating lighting fixtures with IoT technology to enable remote user control and for controlling lighting in office, work environment and city infrastructure. IoT technology is widely being used in homes and work places to integrate and control internal and external light fixtures. Beacons, which are small Bluetooth radio transmitters that give signals to other devices, are used to enable wireless lighting control and broadcast the location of fixtures. For instance, in 2018, OSRAM Licht AG, a lighting manufacturer collaborated with Nokia to provide equipping LED ceiling luminaires with 5G radio chips to transmit data inside commercial buildings. The major players covered in the global electric lighting equipment market are General Electric Corporation, Panasonic Corporation, Koninklijke Philips NV, Eaton Corporation Plc, OSRAM GmbH. The countries covered in the global electric lighting equipment market are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam. The regions covered in the global electric lighting equipment market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The global electric lighting equipment market is segmented - 1) By Type: General Lighting, Automotive Lighting, Back Lighting 2) By Application: Residential, Commercial, Automotive, Others 3) By Sales Channel: OEM, Aftermarket 4) By Mode: Online, Offline Subsegments Covered: Incandescent Bulbs, Halogen, High Intensity Discharge (HID) Bulbs, Linear Fluorescent (LFL) Bulbs, Compact Fluorescent Lamps (CFL), Light Emitting Diode (LED), Automotive Halogen Bulbs, High Intensity Discharge [HID] Bulbs, Automotive Light Emitting Diode (LED) Bulbs, Cold Cathode Fluorescent Lamps (CCFL), Back Lighting-Light Emitting Diode (LED)

The batteries market consists of sales of batteries by entities (organizations, sole traders and partnerships) that produce primary and storage batteries. Examples of primary batteries include disposable flashlight batteries, dry cells, primary (e.g., AAA, AA, C, D, 9V), lithium batteries, primary, and watch batteries. Examples of storage batteries include lead acid storage batteries, lithium storage batteries, and rechargeable nickel-cadmium (NICAD) batteries. The batteries market is segmented into primary batteries and secondary batteries. The global batteries market is expected to grow from $82.95 billion in 2020 to $90.24 billion in 2021 at a compound annual growth rate (CAGR) of 8.8%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $126.85 billion in 2025 at a CAGR of 9%. Asia Pacific was the largest region in the global batteries market, accounting for 39% of the market in 2020. North America was the second largest region, accounting for 22% of the global batteries market. Africa was the smallest region in the global batteries market. Flow batteries are gaining prominence due to low energy density than normal lithium ion batteries. Flow batteries are rechargeable batteries where chemical energy is provided by the two chemical components dissolved in liquids which are contained within a system. It doubles the maximum voltage and yields high storage capacity of renewable power. They have the advantage of supplying power to a large network of electric grid by storing a huge amount of energy than traditional batteries. For instance, some of the major companies manufacturing flow batteries include Sumitomo Electric Industries, UniEnergy Technologies, Dalian Rongke Power and Gildemeister. The major players covered in the global batteries market are Panasonic Corporation, Johnson Controls Inc, GS Yuasa Corporation, East Penn Manufacturing Co Inc, EnerSys Ltd. The countries covered in the global batteries market are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam. The regions covered in the global batteries market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The global batteries market is segmented - 1) By Type: Secondary Batteries, Primary Batteries 2) By Application: Automotive Batteries, Industrial Batteries, Portable Batteries, Power Tools Batteries, SLI Batteries, Others 3) By Sales Channel: OEM, Aftermarket 4) By Mode: Online, Offline Subsegments Covered: Lead Acid, Lithium-Ion (Li-Ion), Nickel-Cadmium (Ni-Cd), Nickel Metal Hydride, Other Secondary Batteries, Alkaline Primary Batteries, Lithium Primary Batteries, Other Primary Batteries

The electrical lighting equipment market consists of sales of electrical lighting equipment by entities (organizations, sole traders and partnerships) that produce electric light bulbs and tubes, and parts and components (except glass blanks for electric light bulbs) or electric lighting fixtures (except vehicular), nonelectric lighting equipment, lamp shades (except glass and plastics), and lighting fixture components (except current-carrying wiring devices). The electrical lighting equipment market is segmented into general lighting; automotive lighting and back lighting. The global electric lighting equipment market is expected to grow from $125.3 billion in 2020 to $129.47 billion in 2021 at a compound annual growth rate (CAGR) of 3.3%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $175.67 billion in 2025 at a CAGR of 8%. Asia Pacific was the largest region in the global electric lighting equipment market, accounting for 31% of the market in 2020. Western Europe was the second largest region, accounting for 25% of the global electric lighting equipment market. Africa was the smallest region in the global electric lighting equipment market. Major lighting companies are integrating lighting fixtures with IoT technology to enable remote user control and for controlling lighting in office, work environment and city infrastructure. IoT technology is widely being used in homes and work places to integrate and control internal and external light fixtures. Beacons, which are small Bluetooth radio transmitters that give signals to other devices, are used to enable wireless lighting control and broadcast the location of fixtures. For instance, in 2018, OSRAM Licht AG, a lighting manufacturer collaborated with Nokia to provide equipping LED ceiling luminaires with 5G radio chips to transmit data inside commercial buildings. The major players covered in the global electric lighting equipment market are General Electric Corporation, Panasonic Corporation, Koninklijke Philips NV, Eaton Corporation Plc, OSRAM GmbH. The countries covered in the global electric lighting equipment market are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam. The regions covered in the global electric lighting equipment market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The global electric lighting equipment market is segmented - 1) By Type: General Lighting, Automotive Lighting, Back Lighting 2) By Application: Residential, Commercial, Automotive, Others 3) By Sales Channel: OEM, Aftermarket 4) By Mode: Online, Offline Subsegments Covered: Incandescent Bulbs, Halogen, High Intensity Discharge (HID) Bulbs, Linear Fluorescent (LFL) Bulbs, Compact Fluorescent Lamps (CFL), Light Emitting Diode (LED), Automotive Halogen Bulbs, High Intensity Discharge [HID] Bulbs, Automotive Light Emitting Diode (LED) Bulbs, Cold Cathode Fluorescent Lamps (CCFL), Back Lighting-Light Emitting Diode (LED)

market research reports, consulting: global market insights inc

Biopsy Devices Market Size By Product (Biopsy Guidance Systems [Manual, Robotic], Needle Based Biopsy Guns [Vacuum-Assisted, Fine Needle, Core Needle] Biopsy Needles [Disposable, Reusable], Biopsy Forceps [General Biopsy, Hot Biopsy], Others [Brushes, Curettes, Punches)], By End-use (Hospitals, Ambulatory Surgical Centers), COVID-19 Impact Analysis, Regional Outlook, Application Potential, Competitive Market Share & Forecast, 2021 - 2027

Geofoam Market Size By Product Type (EPS Geofoam, XPS Geofoam), By Application (Void Fill, Slope Stabilization, Embankments, Retaining Structures, Insulation, and Others), By End Use (Road & Railways, Building & Construction, and Others), Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 2027

Prenatal and New-born Genetic Testing Market Size By Technology (Screening {Chorionic Villus Sampling, Maternal Serum Screening, Amniocentesis, Non-invasive Prenatal Testing}, Diagnostic {mmPCR, Spectrophotometer, FISH, Assays), By Disease (Downs Syndrome, Phenylketonuria, Cystic Fibrosis, Sickle Cell Anemia), By End-use (Hospitals, Maternity & Specialty Clinics, Diagnostic Centers), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 2027

Chlorine Dioxide Market Size By Application (Food & Beverages {Meat Disinfection, Fruits & Vegetables Disinfection, Canning Brewing & Bottling Disinfection}, Medical, Pulp & Paper Processing, Oil & Gas {Fracking}, Industrial Water Treatment, Oral Care, Aerospace {Toilet Disinfection, Airline Water Systems}, Eye care) Industry Analysis Report, Regional Outlook, Application Potential, Price Trend, Competitive Market 2021- 2027

Off-Road Vehicles Market Size By Vehicle (ATV, SSV/UTV, Off-Road Motorcycles, Snowmobiles), By Application (Utility, Sports, Recreation, Military), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 2027

Digital Twin Market Size By Application (Product Design & Development, Machine & Equipment Health Monitoring, Process Support & Service), By End Use (Manufacturing, Healthcare, Automotive, Aerospace & Defense, Energy & Utility, Infrastructure Buildings, Retail & Consumer Goods), Industry Analysis Report, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2021 2027

Automotive Lighting Market Size By Technology (LED, Halogen, Xenon), By Vehicle Type (Passenger Cars, Commercial Vehicles, Two-Wheelers), By Application (Interior Lighting, Side Lighting, Rear Lighting, Front Lighting/Headlamps), COVID-19 Impact Analysis, Regional Outlook, Application Potential, Price Trends, Competitive Market Share & Forecast, 2021-2027

E-Commerce Automotive Aftermarket Size By E-Commerce Retail (Third Party Retailers, Direct To Customer), By Product (Parts [Braking {Brake Pads, Hydraulics & Hardware, Rotor & Drum}, Steering & Suspension {Control Arms, Ball Joints, Tie Rods, Sway Bar Links, Bushings, Bearings/Seals, Coil Springs}, Hub Assemblies, Universal Joints, Gaskets, Wipers, Filters, Lighting, Spark Plug, Tires], Accessories [Interiors, Exteriors]), By Consumer (B2C, B To Big B, B To Small B), COVID-19 Impact Analysis, Regional Outlook, Application Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 2027

Pumps Market Size By Type (Portable, Stationary), By Position (Submersible, Non-submersible), By Driving Force (Engine-Driven, Electrical-Driven), By Technology (Dynamic Pumps [Centrifugal], Positive Displacement [Rotary {Gear, Vane, Screw}, Reciprocating {Diaphragm Piston/Plunger}]), By End-User (Mining, Building & Construction, Oil & Gas, General Industries, Water & Wastewater, Chemicals, Power Generation), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, Price Trend, Competitive Market Share & Forecast, 2021 2027

Glass Packaging Market Size, Share and Industry Analysis Report by Product (Borosilicate, De-alkalized Soda Lime, Soda Lime) and Application (Alcoholic Beverages, Beer, Food & Beverages, Pharmaceuticals), Regional Outlook, Application Growth Potential, Competitive Market Share & Forecast, 2021 2027

Glass Packaging Market size was valued at USD 51.2 billion in 2020 and will grow at a CAGR of 4.4% from 2021 to 2027 owing to increasing glass recycling rates in conjunction with the eco-friendly benefits of glass. Read More

Global Market Insights offers in-depth and exhaustive off the shelf market research reports to enable clients to access accurate and granular data, along with penetrative business insights. At their core, these reports include a quality market forecast, forged using a robust research methodology and are designed for use across multiple disciplines and industries including chemicals, advanced materials, renewable energy, technology, biochemistry and biotechnology.

We offer clients the option to have a dedicated team of analysts, working solely for their research needs. This model facilitates clients to hire a dedicated business intelligence team, without going through the process of recruitment and training. Subscription services also include unlimited access to our report bank for a particular industry along with the option to customize these reports to suit information needs.

Along with market research, Global Market Insights also engages with clients along the entire strategy process, including idea generation, evaluation, strategy design, implementation and monitoring. We offer clients significant expertise in solving core strategy problems such as growth platform design, technology scouting studies, IP tracking, customer insight and competitive intelligence exercises.

body dryer market - size, global leading players 2021 | growth share by forthcoming developments, regional overview, growth analysis by key findings, demand status forecast to 2025 - marketwatch

Global Body Dryer Market share report highlight various trends and dynamics along with other factors like market growth rate, development strategies and supply-demand status. The scope of report includes new and innovative technology, mergers and acquisitions that are expected to make a positive impact on the overall industry. Body Dryer market has been studied in terms of applications, specifications, and quality, which makes a positive impact on the growth of the businesses. The pandemic of Coronavirus (COVID-19) has affected every aspect of life globally and this report covers the current COVID-19 impact on the Body Dryer market growth.

Global Body Dryer Market research report growth rates and market value based on market dynamics, growth factors. Complete knowledge is based on the latest innovations in the industry, opportunities and trends. In addition to SWOT analysis by key suppliers, the report contains a comprehensive market analysis and major players landscape.

Artificial Turf for Sports Market Growth Factors - Latest Industry Trends 2021: Global Size, Industry Revenue and Share Analysis by Top Regions, Opportunities and Challenges with Covid-19 Impact Forecast to 2027

To view the original version on The Express Wire visit Body Dryer Market - Size, Global Leading Players 2021 | Growth Share by Forthcoming Developments, Regional Overview, Growth Analysis by Key Findings, Demand Status Forecast to 2025

single module portable dryers | gsi

In addition to grain and feed markets, InterSystems, the brand known as a worldwide manufacturer of bulk material handling equipment and industrial sampling systems, is found on a full range of products in support of other industries.

Check this area often for special offers on GSI products (when available), as well as testimonials and warranty details. Enter your contact information and product of interest and well have one of the dealers in your area contact you.

One size does not fit all when it comes to drying grain, and thats why GSI features has a complete lineup of grain dryers. With the ability to dry in or out of bin, batch or continuous flow we have the dryer fit your needs and maximize your profitability.

Looking for more information on GSI Portable Dryers? Download our latest product brochure to learn more about drying options from GSI. Looking for more information on the mechanics of a specific dryer, or need the manual for your current model? Download your model specific manual below.

We use cookies to improve and customize our sites and services. This includes cookies from third party social media websites, which may track your use of our website. If you continue without changing your settings, we'll assume that you are happy to receive all cookies on our website. You can change your cookie settings at any time. Learn more

Your privacy is important to us. AGCO has therefore updated its privacy policy to give you a better understanding of the types of personal data we collect from you and how we use it. We recommend you take a moment to read the updated policy available at www.agcocorp.com/privacy.htmlGSI is a division of the GSI Group, Copyright 2020. The GSI Group, LLC, all rights reserved. GSI Group, LLC reserves the right to change designs and specifications without notice.GSI is a worldwide brand of AGCO. AGCO Corporation. 2020.

compass diversified holdings acquires foam fabricators

WESTPORT, Conn., Jan. 18, 2018 /PRNewswire/ -- Compass Diversified Holdings (NYSE: CODI) ("CODI" or the "Company"), an owner of leading middle market businesses, announced that on January 18, 2018, it entered into a definitive agreement to acquire Foam Fabricators, Inc. ("Foam Fabricators") from its owner Warren "Budd" Florkiewicz for a purchase price of $247.5 million (excluding working capital and certain other adjustments upon closing). The acquisition is expected to close within the next 45 days, subject to customary closing conditions. Wells Fargo Securities served as exclusive financial advisor to Foam Fabricators.

Headquartered in Scottsdale, AZ, Foam Fabricators is a leading designer and manufacturer of custom molded protective foam solutions and OEM components made from expanded polymers such as expanded polystyrene (EPS) and expanded polypropylene (EPP). Founded in 1957, the company operates 13 state-of-the-art molding and fabricating facilities across North America. Foam Fabricators provides products to a variety of end-markets, including appliances and electronics, pharmaceuticals, health and wellness, automotive, building products and others. For the trailing twelve months ended November 30, 2017, the company reported net revenue of approximately $126 million and EBITDA of approximately $30 million. CODI expects to fund the purchase price through a draw on its revolving credit facility.

"We are pleased to start the year with an attractive platform acquisition, growing our family of niche leading businesses to ten," said Alan Offenberg, CEO of Compass Diversified Holdings. "This platform acquisition will be immediately accretive and will enable us to continue growing our cash flow and provide attractive and stable distributions."

Elias Sabo, CODI's CEO-elect, stated, "Foam Fabricators possesses the key characteristics that we look for in all our subsidiaries: a strong management team; a diversified customer base; strong free cash flow; and attractive growth prospects. We look forward to working with them to capitalize on the growing demand in many of their end-markets."

James K. Hughes, President of Foam Fabricators, will assume the role of Chief Executive Officer and continue leading the company. Mr. Hughes commented, "We are excited to partner with Compass Diversified Holdings as we enter the next phase of Foam Fabricators' growth. CODI provides the financial stability and experience to allow us to continue to meet the needs of our customers, employees and stakeholders. We are eager to leverage CODI's financial resources and proven expertise in growing middle market companies to build upon our 60-year history. I would also like to thank Budd Florkiewicz for his leadership of the company over the last three decades."

About Compass Diversified Holdings ("CODI") CODI owns and manages a diverse family of established North American middle market businesses. Each of its current subsidiaries is a leader in its niche market.

CODI maintains controlling ownership interests in each of its subsidiaries in order to maximize its ability to impact long term cash flow generation and value. The Company provides both debt and equity capital for its subsidiaries, contributing to their financial and operating flexibility. CODI utilizes the cash flows generated by its subsidiaries to invest in the long-term growth of the Company and to make cash distributions to its shareholders.

This press release may contain certain forward-looking statements, including statements with regard to the future performance of CODI. Words such as "believes," "expects," "projects," and "future" or similar expressions, are intended to identify forward-looking statements. These forward-looking statements are subject to the inherent uncertainties in predicting future results and conditions. Certain factors could cause actual results to differ materially from those projected in these forward-looking statements, and some of these factors are enumerated in the risk factor discussion in the Form 10-K filed by CODI with the SEC for the year ended December 31, 2016 and other filings with the SEC. Except as required by law, CODI undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

honda generators: power you can trust

When you need portable power, you need a Honda Generator. Honda Generators set the standard for portable power. From the jobsite to the campground, the stadium parking lot to the raceway infield, Honda Generators work and play as hard as you do.

Legendary Honda reliability makes Honda generators the ideal backup power source for homes and businesses alike. Equipped with easy starting Honda four-stroke engines, our generators have earned a hard-won reputation for smooth, quiet operation, and outstanding fuel efficiency.

No matter what kind of generator you are looking for Honda has the right model to suit your needs. Choose from Hondas top rated EU series super quiet generators , our deluxe EM series , the industrial EB series, or our economy EG generators.

marketing mix 4ps and 7ps

The marketing mix is one of the most famous marketing terms. The marketing mix is the tactical or operational part of a marketing plan. The marketing mix is also called the 4Ps and the 7Ps. The 4Ps are price, place, product and promotion. The services marketing mix is also called the 7Ps and includes the addition of process, people and physical evidence.

The concept is simple. Think about another common mix a cake mix. All cakes contain eggs, milk, flour, and sugar. However, you can alter the final cake by altering the amounts of mix elements contained in it. So for a sweet cake add more sugar!

It is the same with the marketing mix. The offer you make to your customer can be altered by varying the mix elements. So for a high profile brand, increase the focus on promotion and desensitize the weight given to price.

Another way to think about the marketing mix is to use the image of an artists palette. The marketer mixes the prime colours (mix elements) in different quantities to deliver a particular final colour. Every hand painted picture is original in some way, as is every marketing mix. Lets look at the elements of the marketing mix in more detail. Click on the links to go to the lesson on each element.

The companys goal in terms of price is really to reduce costs through improving manufacturing and efficiency, and most importantly the marketer needs to increase the perceived value of the benefits of its products and services to the buyer or consumer. There are many ways to price a product. Lets have a look at some of them and try to understand the best policy/strategy in various situations.

The Product Life Cycle (PLC) is based upon the biological life cycle. For example, a seed is planted (introduction); it begins to sprout (growth); it shoots out leaves and puts down roots as it becomes an adult (maturity); after a long period as an adult the plant begins to shrink and die out (decline).

The Customer Life Cycle (CLC) has obvious similarities with the Product Life Cycle (PLC). However, CLC focuses upon the creation and delivery of lifetime value to the customer i.e. looks at the products or services that customers NEED throughout their lives.

Promotion includes all of the tools available to the marketer for marketing communication. As with Neil H. Bordens marketing mix, marketing communications has its own promotions mix. Whilst there is no absolute agreement on the specific content of a marketing communications mix, there are many promotions elements that are often included such as sales, advertising, sales promotion, public relations, direct marketing, online communications and personal selling.

(Physical evidence is) . . . The environment in which the service is delivered, and where the firm and customer interact, and any tangible components that facilitate performance or communication of the service.

Physical Evidence is the material part of a service. Strictly speaking there are no physical attributes to a service, so a consumer tends to rely on material cues. There are many examples of physical evidence, including some of the following buildings, equipment, signs and logos, annual accounts and business reports, brochures, your website, and even your business cards.

(People are) . . . All human actors who play a part in service delivery and thus influence the buyers perceptions; namely, the firms personnel, the customer, and other customers in the service environment.

People are the most important element of any service or experience. Services tend to be produced and consumed at the same moment, and aspects of the customer experience are altered to meet the individual needs of the person consuming it.

There are a number of perceptions of the concept of process within the business and marketing literature. Some see processes as a means to achieve an outcome, for example to achieve a 30% market share a company implements a marketing planning process. However in reality it is more about the customer interface between the business and consumer and how they deal with each other in a series of steps in stages, i.e. throughout the process.

Current CEO Howard Schultz joined the company in 1982 and began pressing to have Starbucks provide coffee, espresso drinks as well as sell coffee beans in its stores. Schultz left to start his own store called Il Giornale. This operation experienced success with Schultz suggested offerings. Eventually Starbucks was sold to Il Giornale which then rebranded itself as Starbucks. By the time the firm went public in 1987 it had expended to more than 160 outlets.

Jerry Baldwin, Zeff Siegl, and Gordon Bowker formed Starbucks in Seattle, Washington in 1971. Its origin is said to be inspired by another coffee lover and store Owner; Alfred Peet. Starbucks actually began by purchasing coffee from Peets, but eventually began buying directly from growers. Would you like to take a lesson on the marketing mix?

Four years later the company developed and produced Japans first magnetite-coated, paper-based recording tape, called Soni-Tape. In 1955, the firm began using Sony logo on Totsuko products. The group also launched Japans first transistor radio, the TR-55, during the same time. In 1958, the group changed its name to Sony.

Today Sony has developed TransferJet, a proximity wireless transfer technology enabling the high speed transfer of large data files between electronic devices such as mobile phones, digital cameras, YVs, digital video cameras, computers and the company recorded revenues of JPY7,730 billion ($77.3 billion) during the financial year ended March 2009.

Sony was founded in 1945 by partners Masaru Ibuka, (an engineer), and Akio Morita, (a physicist),and was originally named Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering). The firm was launched in Nihonbashi, Tokyo. Would you like to take a lesson on the marketing mix?

Its charismatic boss Michael OLeary has a business model with a central focus on cost reduction (and making money of course!). In around 20 years he has taken Ryanair from a single plane company to become the largest airline in Europe. He had a vision and achieved it through masterful leadership. So how did he do it? How does Michael OLeary retain his narrow cost focus niche strategy in the face of intense competition? The business simply has lower costs and those costs are passed on to their passengers in the form of low fares.

The branded airlines argue that passengers are willing to pay more for a better level of service. You can pre-assign seats. You get food and drink onboard, and can choose a higher level of service e.g. business class. However the large flag carriers have taken notice of the low-cost model and have employed it as part of their own more differentiated business model.

In 2009 the company settled for 30% of its local Irish rival Aer Lingus after a prolonged takeover bid. Tough trading conditions meant that Ryanair made its first annual loss in 2008/9. OLeary put this down firmly to rising fuel costs (as did British Airways in the same year). The company also needed to take into account the burden of purchasing its stake in Air Lingus. So in reality things are looking good for Ryanair and its budget operation since the business aimed to fly double the amount of passengers 2009/10.

Ryanair is the European low cost airline. Low cost or no frills marketing strategies are of great interest to marketers since the marketing mix employed tends to run in opposition to what makes a great brand and Ryanair is a great brand and a very successful business. In a nutshell Ryanair sells the cheapest tickets that you can buy (on most occasions). If youd like to learn more about this topic then take a look at our marketing mix lesson. Otherwise please read on. Would you like to take a lesson on the marketing mix?

Beyond any doubt, Ryanair is one of the strategic marketing successes of the last decade. Undoubtedly synergized by Michael OLeary the low cost strategy that it employs is remarkable and industry changing. In many ways the business has looked closely at all aspects of it markets and operations to remold the industry and customer expectations in a unique way. This is how Ryanair has applied the marketing mix.

Ryanair is the Worlds favourite airline with 44 bases and 1100+ low fare routes across 26 countries, connecting 157 destinations. Ryanair operates a fleet of 250 new Boeing 737-800 aircraft with firm orders for a further 64 new aircraft (before taking account of planned disposals), which will be delivered over the next 2 years. Ryanair currently has a team of more than 8,000 people and expects to carry approximately 73.5 million passengers in the current fiscal year. More . . .

Ryanairs route to riches, BBC The Money Programme, First transmitted 4th June 2003. Ryanair reports first annual loss BBC New Online 2nd June 2009. Aer Lingus to vote on board pay BBC News Online 5th June 2009.

In 1965 Herman W. Lay of the Frito-Lay Company and Donald Kendall of Pepsi-Cola formed PepsiCo. In 1986 operations were combined under PepsiCo Worldwide Foods and PepsiCo Worldwide Beverages. In 2001 PepsiCo merged with Quaker Oats to form a $25 billion company. PepsiCo restructured in 2007 dividing the company into three units food in the US, Drinks concentrated in the US and Food and Drinks marketed abroad. Would you like to take a lesson on the marketing mix?

In 1904 the company proved a leader in the industry again by establishing it as one of the first companies to sell groceries and meat under one roof. By 1929, Kroger was operating 5,575 stores. The company opened its first superstore in Barberton, Ohio, in 1972.

Kroger Store originated in 1883, established by Barney Kroger of Cincinnati, Ohio. In 1901, Kroger broke new ground that same year by becoming the first store to have its own bakery. The company was incorporated in 1902 as The Kroger Grocery and Baking Company. Would you like to take a lesson on the marketing mix?

The pricing of games is quite interesting. Nintendo will use a series of pricing strategies throughout the life of the product. Prior to launch the business will take orders for new games and consoles, which will all be premium priced and the business will apply a price skimming strategy. As the product becomes adopted they will begin to reduce price to competitive parity, and as they reach the end of their life-cycle games will be priced promotionally until they hit the bargain bucket. Who knows whether in the future they will become nostalgia products or even antique rarities?

The product is distributed in a number of ways. Nintendo manufactures products and then distribute it via wholesalers to retailers to you. Some very large national accounts will be dealt with directly because of the huge volumes they buy. Nintendo is available on the high Street in all key electrical and gaming retailers, as well as being sold online by well-known retailers such as Amazon.com and play.com, and you might find one or two second-hand bargains on eBay.com. Distribution is mature for Nintendo and there are few avenues to market which they do not pursue.

Nintendo will launch new products. For example, when the company launched the Nintendo 3DS there were a series of special launch days, and even some midnight launch events. Fans of the Nintendo product get the chance to have a go on the new Nintendo system, early purchasers get a free carrying case, and there are always free giveaways such as T-shirts and beanies.

The launch campaign demonstrates a huge effort on the part of Nintendo. For example, more than 85% of the UK audience saw the Nintendo 3DS campaign called Believe Your Eyes. The campaign itself was to emphasise the benefits of the 3D experience. The campaign was a mash up of consumers experiencing the product and innovative advertising.

Nintendo operates in the manufacturing and distribution of innovative, interactive entertainment products. For example the business markets home entertainment, handheld devices and also provide the hardware and software which is necessary for the use of electrical products.

In 2012 it is rumoured that Nintendo will partner Fuji television and Nippon television to bring full 3-D television shows to its Nintendo 3DS. The content is free, although consumers will need to watch adverts.

The launch of the Wii U controller will make it much more interactive. It has a central, handheld touch screen and will show different media to supplement and enhance the experience on your TV. It has a High Definition (HD) platform. Reports indicated that it will be launched somewhere between June 2012 and September 2012, although the price to you the consumer is yet to be announced.

This is nothing new. Back in 2000 Nintendo spent in excess of $200 million to launch their new Nintendo Wii product. Much of this brand was actually targeted at non-gamers, so not only trying to tempt gamers from competitors products, but also attacking new targets players such as older people and women. People playing Nintendo Wii on TV ads are not your typical perfect people!

Being a manufacturer, Nintendo dont really have public facing employees, certainly not facing the public in the retail environment. This is done by their distributors. However in 2010 Nintendo rewarded employees with an 11,000 bonus per employee which is very generous for Japanese workers, comparing with a meagre 8000 for Honda workers. According to Euro gamer.net the average salary for a Nintendo worker aged 35 to 39 years old was about 38,000 per annum including bonuses.

Most processes revolve around the design, development, manufacturing, marketing and post-purchase services for each Nintendo product. There will be processes for ordering new products before launch, and for returning faulty products should they occur. There will also be the customer life-cycle which hopefully will see Nintendo customers remaining loyal over a long period of time.

The Nintendo logo and brand is one aspect of its physical evidence. You must be familiar with the trademarked Nintendo term surrounded by a curved oblong, generally in red. Others would include super Mario Bros and Pokmon.

At an initial glance their buildings are pretty much square boxes, and do not replicate the campuses of Microsoft and Google in terms of their physical presence. The closest that they have come to some physical evidence is their Kyoto-based research and development headquarters, which was built in 2009.

Over the years Johnson & Johnson has grown substantially in part due to strategic acquisitions ranging from large ones such as Neutrogena in 1994 and DePuy in 1998, to many smaller ones. From 1989 to 1999, the company made 45 such acquisitions of companies and product lines. Today the firm can boast of revenues exceeding $61,897 million during the financial year (FY) ended December 2009.

The roots for the Johnson & Johnson Company run deep. The company began in1886. It incorporated one year later. By 1896 it had released its first major product of note a sterilizing technique for catgut sutures.

The firm branched out in 1919, with the establishment of an affiliate in Canada, and in Britain in 1924. Next came a public launch and a listing on the New York Stock Exchange in 1944. Would you like to take a lesson on the marketing mix?

Johnson & Johnson was founded more than 120 years ago on a revolutionary idea: Doctors and nurses should use sterile sutures, dressings and bandages to treat peoples wounds. Since then, weve brought the world new ideas and products that have transformed human health and well-being. Every invention, every product, every breakthrough has been powered by generations of employees who are inspired to make a difference. More . . .

The basis of pricing for IKEA is value i.e. low prices or no-frills pricing. They are not a premium pricer or a skimmer. So products are designed, raw materials sourced, the products are manufactured, they are distributed, and they sold by retail, within this no-frills low-cost framework.

IKEAs main business relates to its retail stores. Many of these stores are in out-of-town locations and do not benefit from the footfall of primary and secondary locations. The stores themselves are very large. Many of the stores even have restaurants, food shops and a Swedish market. Some stores even have a bespoke play area.

The promotions mix includes TV advertising, sponsorship, newspaper and magazine advertising, and many other elements. Some of its TV advertising is considered controversial whilst others see it as pretty plain. Recent campaigns include the IKEA kitchen party advert Be Happy Inside campaign and the kitchen party advert.

In 2011 its then president Mikael Ohlsson made a statement in their annual report outlining his view on the business and its future. In his view the business would be launching many energy-saving alternatives to conventional light bulbs. He commented that their kitchen range would offer many smart, eco-friendly solutions which would include water-saving taps, appliances and a special system that would sort household waste ready for recycling.

Ohlsson made a commitment to reduce the impact of his business on people, as well as the environment. The business would act responsibly, resources would be used efficiently and costs would be reduced. He also wanted sustainability to become more visible to customers and employees.

IKEA has a wide range of furniture for childrens rooms, kitchens, bedrooms and living rooms. Products include coffee tables, side tables, TV solutions, DVD storage, shelves, sideboards, bookcases, sofa beds, armchairs, leather sofas and fabric sofas, as well as many other products. So within these segments IKEA then subdivides again. For example in childrens bedrooms there will be play accessories, beds, changing tables, nursing equipment and so on. IKEA has in excess of 10,000 products. Would you like to take a lesson on the marketing mix?

Interestingly IKEA was a business that encompassed sustainability quite early in its strategy. Many of its products are recyclable IKEA has invested in very green energy solutions such as solar power.

Physical evidence for IKEA is its very large stores. They are out of town and offer a huge selection of furniture products. Stores tend to be well-equipped with restaurants, very large car parking, the space to move around and modern display technologies.

Home Depot is a home improvement retailer. The company sells a wide variety of building materials, home improvement, lawn and garden products. The company sells these products to do-it-yourself (DIY) customers, do-it-for-me (DIFM) customers, and professional customers who include professional remodelers, general contractors, repairmen, small business owners and tradesmen. As of 2009, the Company had 322,000 employees.

Home Depot originated in Atlanta Georgia in 1978 when Bernie Marcus and Arthur Blank formed MB Associates. The company went public in 1981.The Home Depot stock moved from NASDAQ to the New York Stock Exchange three years later in 1984. The company then acquired Bowaters Home Center. The company opened its first super-sized store in 1986. Would you like to take a lesson on the marketing mix?

The companys foundation was supported by the demand for electronic equipment and microwaves. Gradually, HP has concentrated its offerings in software and technology services. Hewlett Packard went public in 1957 at $16 per share. In 1980, HP introduced the first personal computer (PC), the HP-85; the first handheld computer HP 75C; and the first touch screen PC HP-150. The company merged with Compaq in 2002.

The Hewlett-Packard Company was originated in January 1939 by Bill Hewlett and Dave Packard, two Stanford University classmates. The company incorporated in 1947. Mr. Packard was appointed as the President and Mr. Hewlett as the Vice President. Would you like to take a lesson on the marketing mix?

General Electric originated in 1892 when Thomson-Houston Electric and Edison General Electric merged. Initially focusing on products such as toasters, motors and light bulbs, it is now a diversified company composed of media, financial services and technology divisions. These divisions provide business and consumer financing services, media content, as well as products such as aircraft engines, power generation, water processing, and security technology. Would you like to take a lesson on the marketing mix?

Googles search engine indexes billions of pages and gives the search speedy results. The engine ranks websites organically regarding links into a page as a positive endorsement or vote. So if people like your pages they will link to them and the page will get a better rank than sites with fewer in-links.

Google was started in 1998 by Larry Page and Sergey Brin with an initial investment of $100,000. The company went public in 2004 and both founders did very nicely thank you (and became billionaires overnight). At that time the duo employed around 7000 people and grew at a tremendous rate, with some claiming that Google was the fastest growing internet company in the world. In 2008 revenues were more than $21 billion and net profit was $4 billion.

Larry and Sergey are now worth an estimated $6 billion. Their story is synonymous with Googles history. They were brilliant computer science students. They met when Sergey was helping out at a student open day and Larry was one of the prospective students. They became good colleagues although rumour has that they used to debate quite a lot. Eventually they worked together to build some software that could be used to search the internet. They touted it around the early search engine companies of the time but none of them had the enthusiasm that matched that of Larry and Sergey. So they decided to start their own company called Google. Their competitive advantage was that the search engine would give objective and useful results quickly.

Google is a search engine. Search engines are used to search the Internet. However Google is much more than a search engine its a global company that specializes in innovation and technology. The business focuses on information made up mainly from web pages, although today all information is absorbed by the Google sponge including books, videos and music. Lets not take the search engine for granted masses of information is available to everyone and we all have the potential to develop our own knowledge and learning. Would you like to take a lesson on the marketing mix?

The company established its brand as being an entity that connects people (with selling things as a by-product of that emphasis). The company began to move beyond auctioning collectibles and moved into an array of upscale markets where the average sale price (ASP) is higher. Average sales price is crucial to the companys transaction fee income.

In 1997 the company received approximately $6 million in venture capital from Benchmark Capital. The company went public in 1998. Today the company has revenues exceeding $7 billion annually and boasts over 15,000 employees.

Ebay began its business life as AuctionWeb and emphasized collectables. Originally the company was meant to be a marketplace for the sale of goods and services for individuals. The companys founder was a computer programmer Pierre Omidyar. Its co-founder was Jeff Skoll. Would you like to take a lesson on the marketing mix?

Timeline is the most recent product innovation (September 2011). This feature allows users to frame their page as a story. It also allows users to include more media such as music and movies. Other new product introductions include photos (where users can share photos about activities), newsfeeds (would provide a summary of recent activity of others that you subscribe to) and groups (which is a customizable area for connecting with friends).

Facebook makes most of its revenue through advertising. Their argument is that your customers are using Facebook everyday as the way that they interact with friends. There are three steps to engage with your customers on Facebook. First of all you create your own business page which is free for businesses and is a way of engaging in relationship marketing. So a business would promote a Facebook page on a website, on a business card or any other marketing communication. Then Facebook reason that you should engage with your customers by conversing with them. This means regular posts and offers. You should respond to their comments (although this would work best for a much smaller company) and you will learn how they actually engage with your site or page by using Facebook insights (which is the Facebook metrics tool). Finally you would create an advert, rather like you would with Google Adwords. You also have the opportunity to run a sponsored story. It is advertising that generate most income for Facebook.

Income is made through advertising. You pay for Facebook ads and sponsored stories. Advertisers control their advertising expenses by setting daily or lifetime budgets. Costs are not set in stone. Charges are made by clicks (CPC) or by impressions (CPM) for each advert or story. There are tools on Facebook that help you to work out potential Marketing Budgets. There is a bidding process for popular terms and keywords.

Everything is done online either by using a computer or by using a cellphone or mobile device. One simply registers by the Facebook website to create an account. If you have a cellphone you can download an app and use the social network whilst on the go.

The business itself is physically based at 1601 Willow Road, Menio Park, California. The company currently employs more than 3000 people and it is planning to increase its workforce to about 6600 people. Facebook is about to build a new campus on the other side of Route 84. Facebook in common with Google and other tech companies calls its buildings a campus, rather like the University.

Of course Facebook has a few well-known faces of its own. Mark Zuckberg is the co-founder and chief executive of Facebook. The story of this business is now firmly embedded in popular knowledge. This is how the story goes if you havent already heard it 100 times! Facebook began in Zuckerbergs Harvard dormitory room back in 2004. Originally membership was limited to Harvard students but was expanded out to other American universities quite quickly. It spread to all universities and then high schools as well, and then of course the rest of the world!

Facebook is a free social networking service. Once you have signed up you create your own profile and publish photographs. You can publish personal information such as your interests, your contact information and so on. Privacy has been a constant issue with Facebook, and more recently users now have the ability to control their settings and to tier their friends and so on.

After obtaining financing for the development of Apple II, the Apple Computer Company was formed in 1970.As the growth of home computer use grew, Apple grew with it. In 1980 the company issued its initial public offering of investment stock.

Apple next introduced the MacIntosh Computer in 1983 during the Super Bowl. The computers desktop publishing features provided the foundation for future innovations that have become standard for the company. Today Apple, Inc has more than 33,000 employees and revenues exceeding 42 million dollars.

Apple, Inc originated from the friendship and mutual interests of Steve Wozniak and Steve Jobs. The Two collaborated in the development of the Apple I in the early 1970s. The Apple I was a step ahead of most computers of the time featuring a use of aTV as a display system and a cassette interface for recording programs. Would you like to take a lesson on the marketing mix?

Currently Burger King operates in about 71 countries worldwide, but it all began in Miami where the first restaurant was opened in 1954, and began to grow exponentially after the introduction of the Whopper sandwich in 1957. The firm became a publicly traded company in 2006.

Based in Miami, Florida, Burger King is one of the worlds best known fast food restaurants (it is the second largest company in the world). The companys 40,000 plus employees helped it earn over $190 million dollars in 2008. Its success is reflected in a 28.4 percent increase in net profits for FY 2008. Would you like to take a lesson on the marketing mix?

Originating in 1994, DreamWorks was launched by a partnership of Steven Spielburg, Jeffrey Katzenburg and David Coffin. In 2001, the company released Shrek movie. Shrek won the first-ever Academy Award for Best Animated Feature in 2001. The company executed a seven-year distribution agreement with Paramount Pictures for the rights to distribute DreamWorks Animation films in theatrical, home entertainment and television markets worldwide in 2005.

In 2008, DreamWorks Animation generated over $650 million through its development and production of computer generated animated films and TV specials. Operating out of Glendale, California, DreamWorks employs approximately 1,700 people. Would you like to take a lesson on the marketing mix?

Shrek fans were able to use Facebook to send questions and messages, chat and invite others to attend the Green Carpet Coverage. DreamWorks partnered with McDonalds for the production of a Shrek Forever themed happy Meal. The project will use Shrek to encourage kids to eat more fruits, vegetables and dairy products. The May 14th launch will be followed up by an international launch.

Time Warner Entertainment was formed in 1992. The company launched a number of magazines, TV channels and theme parks in the early 1990s. In 1991, Quantum Computer Services officially changed its name to America Online and went public in the following year. Time Warner Telecommunications was launched in 1993 when Time Magazine first appeared on AOL. During 1994, AOL acquired a number of companies that specialized in internet and multimedia publishing, and by mid 1995 it had over 2.5 million subscribers. The Time Warner and AOL merger was announced in 2000.

Time and Warner Communications began operations in the 1920s. Henry Luce and Britton Haddon founded Time in 1922. The first issue of Time Magazine appeared in 1923. Warner Brothers (Warner Bros) was incorporated by brothers Harry, Abe, Jack, and Sam Warner in the same year. Warner Bros went public in 1925. Time merged with Warner Communications in 1989 to form Time Warner. Would you like to take a lesson on the marketing mix?

The growth of web directories and search engines in the nineties prompted Yahoo to begin a series of business acquisitions including Four11, Rocketmail, and eGroups and Classic Games.com. Subsequently, Yahoo also obtained other competing search engines, including Overture, Altavista and AllTheWeb.

Yahoo originated in 1994 as Jerrys Guide to the World Wide Web (a directory of other websites). The name was then changed to Yahoo. The value of the directory created by David Yang and David Filo soon became apparent after receiving over 900,000 hits. The company held its initial public offering in 1996. Would you like to take a lesson on the marketing mix?

Consumers often think that a product is simply the physical item that he or she buys. In order to actively explore the nature of a product further, lets consider it as three different products the CORE product, the ACTUAL product, and finally the AUGMENTED product. This concept is known as the Three Levels of a Product.

The CORE product is NOT the tangible physical product. You cant touch it. Thats because the core product is the BENEFIT of the product that makes it valuable to you. So with the car example, the benefit is convenience i.e. the ease at which you can go where you like, when you want to. Another core benefit is speed since you can travel around relatively quickly.

The ACTUAL product is the tangible, physical product. You can get some use out of it. Again with the car, it is the vehicle that you test drive, buy and then collect. You can touch it. The actual product is what the average person would think of under the generic banner of product.

The AUGMENTED product is the non-physical part of the product. It usually consists of lots of added value, for which you may or may not pay a premium. So when you buy a car, part of the augmented product would be the warranty, the customer service support offered by the cars manufacturer and any after-sales service. The augmented product is an important way to tailor the core or actual product to the needs of an individual customer. The features of augmented products can be converted in to benefits for individuals.

Lets look at this another way, if you buy a Nintendo console it has many features; for example you can play games alone or you can play against another opponent or two or three opponents. You can also have access to the Internet. Avatars are adaptable so you can create yourself and your friends. These are all examples of features to the consumer. However a consumer may buy it because he or she wants to stay fit and will use software and peripherals to become healthier. Becoming healthier is the benefit to the consumer.

The consistent marketer will aim to discover the consumers preference for benefits and will match individual features to the preference. That is why professional salespeople for example, often ask many questions whereas a novice salesperson will just tell you the features of the product.

New Product Development (NPD) will take in to account the consumers preference for benefits over features by considering research into their needs. NPD aims to satisfy and anticipate needs. NPD delivers products which offer benefits at the core, actual and augmented levels.

NPD might offer a replacement product for a current line, it could add products to the current line, it could discover new product lines and sometimes it delivers very innovative products which the world might not have seen before.

New products are launched for all sorts of reasons. As we know from our previous lesson on the business environment, legislation i.e. changes in the law can mean that companies have to design and develop new products. An example of this was when we moved from videotape recorders to digital and DVD recorders. So products need to be modified for changing target markets.

Sometimes the company will need to increase the volume that a production plant delivers, since maybe it is not running at full capacity. An example of this would be a food manufacturer of tinned soup that has a factory which can operate 24/7, designing different derivatives of the soup in order to lower the unit cost of production. So product lines are extended, in this case the reason being is to ease operational efficiency.

Intense competitive rivalry in the market will also lead to the need for NPD. Just think about your smart phone and how quickly such products go through their product life cycles, throughout your customer life-cycle.

Change in any element of the marketing mix would influence NPD, for example there is a movement to shop online and some products need to be distributed via online retailers, and the product is adapted to make it compact and simple to deliver. NPD can be driven by many influences from changing consumer tastes to the need to adapt products and services for local or international market.